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Starbucks Frappuccino 

Client: 72andSunny

Creative Direction: Luis Salcedo

Produced at LosYork

Starbucks wanted to introduce their new seasonal beverages in the beginning of every spot.

The goal was to use their established creative and elevate it. Multiple tests were performed to achieve the right mix of palette colors that vibrantly spoke to each drink's flavor. 

Starbucks Frappuccino
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