Jordan Brand Art Direction
WE ARE JORDAN ILLUSTRATIONS
Client: Brand Jordan
Creative Direction (art/illustrations/animations): Luis Salcedo
Produced at LosYork
With Brand Jordan we created illustrations that heighten the storytelling in interviews. The excitement was even greater when we got to see all our hard work air on Super Bowl day.
JORDAN 30th ANNIVERSARY
 |
|---|
Client: Brand Jordan
Art Direction / Illustrations: Luis Salcedo
For the 30th Anniversary of the Jordan Brand, the Jordan team was interested in films that looked back and celebrated the legend. They would be featured across multiple online channels including Nike's website. For this reason illustrations would play a significant role in telling the story.
One of the biggest challenges was creating a sketching quality that complimented the narratives and spoke to the history and tone of the Jordan Brand.
 |
|---|